NACE

The National Association of Catering Executives is an organization of which I serve on the board.  The most important piece of grass roots advertising is association membership and involvement.  Pick associations that help your business and contain your possible customers.I’m heavily involved in 2 organizations.  

The first is the Jacksonville Chamber of Commerce.  The chamber is set up to help promote the Corporate side of Kennetic Productions.  The KP revenue stream is split 50/50 between Corporate Projects and Events.   

The second is NACE.  Why?  The NACE members are usually not getting married, so they are not my direct customer, but, they are usually the first point of contact for brides.  The catering executives book brides at their venues.  Who does a bride talk to first?  Either their dress boutique, or their venue.  Hence, NACE membership puts me in front of Catering Executives who, if they like my work, recommend me to brides. 

Anyway, here is a short video I put together at the board’s urging to taut our 50th anniversary celebration…enjoy! Keep in mind that I was able to use copyrighted music because the project was not for profit!